The programme aims to equip candidates with knowledge of theories and applications relevant to the field of corporate communication. In this programme, candidates are exposed to the latest developments in the communication industry. Through a series of lectures and practical assignments, the programme aims to contribute to a higher level of professionalism among future and current practitioners of corporate communication and professionals in the media industry. Special focus is given to various aspects of corporate communication, such as planning, preparing, organising and utilising corporate communication the operation of an organisation.
Candidates pursuing this programme are required to complete a minimum of 40 credits of graduate-level coursework. Credits are distributed among compulsory courses, elective courses and research project or comprehensive examination as follows:
|Compulsory courses||27 credits|
|Elective courses||6 credits|
|FBK5989 Dissertation||6 credits|
|FBK5600 Master Research Project Seminar||1 credit|
Please click to the brochure of the programme.
Updated:: [amir_peli] Updated:: 30/01/2020 [sakinatul]
Universiti Putra Malaysia
43400 UPM Serdang,
Selangor Darul Ehsan,